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Communication Feature | January 2016

Smart Supply Chain Solutions

CeMAT 2016 puts the spotlight on digitization and automation World´s leading trade show for intralogistics expected to attract more than 1,000 exhibitors from all corners of the globe.

Hannover. The lead theme for CeMAT 2016 is Smart Supply Chain Solutions. In other words, the show, which runs from 31 May to 3 June in Hannover, Germany, will highlight the pivotal role of logistics in today´s increasingly digitized and integrated industrial value chains. Wolfgang Pech, Deutsche Messe´s Senior Vice President in charge of CeMAT, explains: ´Logistics is growing in importance because accuracy and flexibility of supply are fundamental to the growing Industry 4.0 trend. Soon, all parts containers, racks, materials handling and transport systems and even the materials themselves will need to be intelligent so that they can communicate with their surroundings and with machines and robots.´ This is where CeMAT comes in. With its lead theme of Smart Supply Chain Solutions, CeMAT 2016 will present automation and integrated control solutions for tomorrow´s intelligent, digital logistics processes. The scope will extend far beyond mere logistics optimization solutions because the digitization trend is revolutionizing entire value chains and creating completely new business models. CeMAT has a vitally important role to play in this revolution because it is the only trade fair that provides a global perspective on the technology trends involved. For a global industry like intralogistics, there is simply no better platform for showcasing the latest amazing technologies to the world and keeping up with current trends and developments.

CeMAT, the world´s leading trade fair for intralogistics and supply chain management, is held every two years. The upcoming CeMAT, which runs from 31 May to 3 June 2016, is expected to attract around 1,000 exhibitors from every corner of the globe. The biggest exhibiting nations, after Germany, are Belgium, China, France, the UK, Italy, the Netherlands, Sweden and Turkey. This high level of international participation is unparalleled in the logistics trade fair sector and is testimony to the strong industry relevance of the show´s underlying theme of Smart Supply Chain solutions.

Logistics IT
Logistics IT is one of the mainstay showcases at CeMAT - an apt reflection of the current exponential growth in the role of software in the logistics industry. ´Smart IT solutions are fundamental to modern logistics. IT is now the number one driver and source of innovation in logistics. That´s because digitization is happening across every segment of the logistics industry. Developments like mobile Internet and the digital integration of all end-users into the production and supply chain are opening up new opportunities and giving rise to new business models,´ Wolfgang Pech said. At the heart of the Logistics IT showcase is the Logistics IT User Forum, where IT experts and users will discuss a wide range of topics, including the role of the cloud in logistics, mobile solutions, interfaces and integration, intelligent tracking and tracing, network planning/supply chain design, big data in logistics, WMS, image processing in logistics, and virtualisation.

Move & Lift and Store & Load
The biggest showcases at CeMAT are Move & Lift and Store & Load. The Move & Lift showcase is dedicated to innovations from the areas of materials handling and lifting technology, including industrial trucks, cranes and hoisting equipment, access platforms, continuous handling systems and port handling equipment. As well as presenting these sorts of machines and equipment, the showcase will explore ways in which they can be intelligently integrated into automated supply chains. The Store & Load showcase puts the spotlight on automated warehousing solutions. It features exhibits of rack systems, factory equipment, pallets, containers, loading and unloading equipment and complete warehousing and loading systems. Pech: ´Visitors at the upcoming CeMAT will discover a range of full and partial automation solutions to maximize the efficiency and cost-effectiveness of their warehouse materials handling, loading, packaging and distribution operations.´

Cranes and Lifting Equipment Pavilion
Like other core areas of the logistics industry, the cranes and lifting equipment sector faces major challenges from the growing trend towards digital integration and Industry 4.0. In recognition of this, the sector will have its own dedicated exhibition area - known as the Cranes and Lifting Equipment Pavilion û in Hall 27 at the upcoming show. CeMAT is one of the most important trade fairs for cranes and lifting equipment. The exhibits will range from simple load handling attachments to turnkey automatic cranes.

Platformers World@CeMAT
Lifting and access systems are core intralogistics technologies and therefore rightfully rank among the big highlights on display on the open-air site at the upcoming CeMAT show. The Platformers World@CeMAT showcase will feature access platforms, mast climbers, telescopic forklifts, ladder hoists, mini crawler cranes, industrial cranes and more from a wide range of manufacturers.

Pick & Pack
The packaging technology lineup at CeMAT 2016 will be bigger and better than ever, thanks to a partnership between Deutsche Messe and easyfairs GmbH that will see easyfair´s ´Empack´ and ´Label&Print´ shows co-staged with the Deutsche Messe´s Pick & Pack showcase. The premiere of this new joint showcase is expected to feature some 200 exhibitors and occupy about 10,000 square meters (107,600 sq. ft.) of exhibition space. It will trace the latest trends and innovations at every stage of packaging and highlight the role of packaging technology within the overall supply chain.

CeMAT trade fairs are operated by Deutsche Messe in the major growth markets of the world. They are highly effective marketing platforms that enable intralogistics providers to get their products and innovations in front of key buyers in their target countries and regions. All of Deutsche Messe´s overseas CeMAT events are offshoots of CeMAT in Hannover, the world´s leading trade show for intralogistics and supply chain management, which is staged every two years and is next due to be held from 31 May to 3 June 2016. The CeMAT show in Hannover presents products and solutions from all parts of the intralogistics spectrum, including innovative, energy-saving forklifts and industrial trucks, sophisticated, fully automated conveyor systems, ingenious rack and warehousing systems, and the latest in control systems logistics IT. Other key highlights include cranes and lifting equipment, access platforms, Auto ID systems, robotic logistics solutions and packaging technology.

Deutsche Messe AG
With revenue of 280 million euros (2014), Deutsche Messe AG ranks among the world´s ten largest trade fair companies and operates the world´s largest exhibition center. In 2014, Deutsche Messe planned and staged 134 trade fairs and congresses around the world - events which hosted a total of over 41,000 exhibitors and some 3.6 million visitors. With approx. 1,200 employees and a network of 66 representatives, subsidiaries and branch offices, Deutsche Messe is present in more than 100 countries worldwide.

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